COMPANY PROFILE

HR City Travel and Tours Sdn. Bhd. is actually the continuation of origin company Hafiz & Rosma Trading before the company changes its status to Sendirian Berhad.  HR City Travel and Tours Sdn. Bhd. As for Hafiz & Rosma Trading that established on July 2009, the business of car rental still run well until today even the name of company changed. So, basically HR City Travel and Tours Sdn. Bhd. running as travel agency and car rental company. Before this, Hafiz & Rosma Trading has three branches of car rental company which located at Lendu, Puncak Alam and Serdang. Unfortunately, because lack of supervision that beyond control so the owner decided to maintain only one branch at Serdang.

This tough decision has been made as the location at Serdang is very strategic compared to the other two which near to many education center such as UPM, MARDI, UNITEN, IUKL, INSPEN, KPTM BANGI, UNIKL MFI and KOLEJ BAITULMAL. Therefore, the main target customer is student but the company also opens for public people to rent the car just the price a bit pricy compared to student’s price. This strategic position is a golden opportunity for the company to grab the customer from various nearby areas such as Kajang, Bangi, Putrajaya, Nilai and Sungai Besi. As there is a demand for delivery service, the company once again grabs the chance to expand the service provided to facilitate the customers. The rate stated for delivery service based on the distance of location and free charges for the customers who rented the car from company. As for now the company has almost 100 cars for rental such as Perodua Viva, Alza, Axia and Myvi. The amount of cars will increase in future as the business growth day by day.